Internet Marketing Teleclasses
The following is a list of our current internet marketing training teleclass and seminar topics. If you don't see the topic you want, contact us! We'll be glad to create a custom topic.
Taming Social Networking & Media: How to Keep Track of It All and Still Get Your Job Done
It seems like every week a new ‘must do’ internet marketing tool or tactic pops up. It makes you want to yell “I quit! I’m not signing up for one more thing!” This teleclass will help you sort through the hype, figure out what works for you and show you how to work Web 2.0 into your already crazy day. In this class, we answer questions such as:
- What social networking sites should I be on?
- What’s the deal with Twitter?
- How can I get people to read my blog?
- I don’t have time for this stuff! How can I do it and still run my business?
How to Select the Right Search Engine Optimization (SEO) Company
We’ve all heard the horror stories about SEO companies that make promises, charge $1500 a month and when they don’t get results, blame the client. I’m an ethical search engine marketer and these scam artists make me mad! Whether you work with my company or not, I’ve made it my mission to give you the information you need to be an informed search marketing consumer.
In this teleclass, I’ll answer these questions and any others you can think up:
- What do I need to know about SEO to make sure I’m getting my money’s worth?
- What are realistic goals? Can I get on the first page of Google?
- What questions do I need to ask to be sure I’m dealing with an ethical SEO company?
- How can I spot a con artist?
Search Engine Optimization 101
Ranking well is not as hard as most search marketing firms would have you think. When you know the basics, you can do most of it yourself. You can also coordinate all your internet marketing efforts to maximize their positive impact on your rankings. This teleclass will teach you:
- How to figure out which key words and phrases you should target
- How to figure out what your online competitors are doing to get in the top 3 search results
- Easy changes you can make to your website to improve its chances of ranking well
- How to use links to your website, social networking and article publishing to outrank the competition.
Getting the Most out of Your Content
Content is the lifeblood of the internet and when you produce good content, you are virtually guaranteed rankings and traffic. So why would most companies rather do ANYTHING that create good content? Because they think it’s harder than it is. This teleclass will show you how to:
- Automate your research and information gathering to keep a steady stream of ideas coming in.
- Get maximum mileage out of a topic by adapting it for your blog, website and social media articles.
- How to avoid the pitfalls of duplicate content.
- How to write content so it gets links back to your website.
