Smarter Social Networking

You wouldn’t go to a face-to-face networking event, stand in the corner and then complain afterwards that it didn’t work. So why are you doing in on the internet?  Putting up a website or writing a blog is not enough.  For those tools to actually work for you, you have to build relationships.

Social networking is an excellent way to expand your reach and build relationships with people you never would have met offline. However, it doesn’t work the way you think it does.  We all want to find clients but if your only goal for social networking is to find clients, you will be very disappointed and miss some great opportunities.

The eMarketing Strategist has been active in social networking since the phrase “Web 2.0” first started being bandied about the internet. We’ve gone through all the bumps and bruises and helped a lot of clients navigate the unchartered waters of the various social networking sites. We’ve also answered a lot of questions over the years.

Questions We Can Answer about Social Networking:

I’ve got a profile, now what?

You’ve probably learned the hard way that your cell phone and computer do a lot more than you knew they did. Social networks are the same way and figuring out what you can do on each social networking site takes many hours. Wouldn’t you rather spend your time using features than poking around finding them? Let us get you up to speed so you can stop wasting your time and start networking.

Where are my clients?

Social networking is a lot more profitable (and fun!) when your first goal is to provide value. I know! You’re in this to make money. But you’re more likely to make money (and have fun!) when you provide value. Think this sounds like New Age hooey? eMarketing Strategist will show exactly how providing value is the real path in finding new clients through social networking.

How do I meet people without annoying them?

Many proactive networkers wind up with their messages getting flagged as SPAM. That’s bad. Annoying people is never a good way to start a relationship. The problem is that if you’re too passive nothing happens; if you’re too aggressive you get in trouble. eMarketing Strategist will work with you to create a strategy for connecting with new people that builds relationships while respecting the norms of each social networking site.

How can I fit social networking into my crazy schedule?

We know. You’re busy! But, you have to participate for social networking to work. Whether it’s daily, three times a week or once a week, each of us has a way to work social networking into our schedule so that it builds momentum and requires a minimum of effort. eMarketing Strategist will help you create a plan that works for your goals, work style and schedule. We can probably help you fit social networking into the time it already takes you to check your email.

Your Guide to Navigating Social Networking

eMarketing Strategist will work with you to select the right social networking sites to get your business in front of your target markets, build relationships in your industry and help you stay informed about developments you need to know about.

eMarketing Strategist Provides:

• One on One Training to get you up to speed quickly
• Group Training to help your staff use social networking its maximum benefit
• Social Network Monitoring to keep you informed of ways you can participate in social networking sites